NEW Google Play Meta Editor
We have launched the Google Play Meta Editor, designed for creating and optimizing metadata sets to cover search queries from your semantic core. The tool helps you optimize the Title, Short Description, and Description in the most effective way to ensure coverage of popular keywords across different countries and localizations.
Multi-Localization Support
Edit and manage your app’s title, short description, and full description for different regions within a single interface.
Keyword-Driven Localization
For every localization, you can select two focus keywords and several secondary keywords. This allows you to optimize the Title, Short Description, and Description for maximum coverage of the most popular search queries from your semantic core in each specific country.
Built-in Optimization Assistant
Instead of a separate audit, the editor features real-time indicators directly next to each field (Title, Short Description, and Description). These indicators flag errors and offer specific recommendations based on over 25 optimization parameters, including:
- Keyword Presence: Immediate alerts if your focus keywords are missing from the Title or Short Description.
- Density Control: Monitoring the frequency of focus and secondary keywords to prevent over-optimization and ensure natural phrasing.
- Strategic Placement: Validation of keyword positioning, such as ensuring primary terms appear in the first or last 200 characters of the Description for better indexing.
- Content Structure: Automated checks for the use of H2/H3 headings, lists, and formatting errors like excessive use of CAPS.
Analyze what competitors are writing in specific localizations. You can view the General Competitors Keyword Density across their metadata. This allows you to compare their Title, Short Description, and Description against your own to identify which keywords they focus in this localization
Easy Competitor Metadata Analysis
Analyze exactly how competitors structure their metadata in any specific localization. By viewing the General Competitors Keyword Density, you can see the frequency of terms used across their Title, Short Description, and Description. This allows you to compare their content directly against your draft to pinpoint their focus keywords and ensure your metadata is positioned to compete effectively in the local search landscape.
The Meta Editor helps you catch optimization mistakes early and prepare your Title, Short Description, and Description to cover as many popular search queries as possible. Instead of guessing if your metadata will work, you can effectively structure your texts to ensure they are technically optimized for search visibility before you hit publish. This ensures your store listing is ready to reach the maximum number of users.
